Strategy, Pitching and Facilitation

Strategic counsel

Making sure your proposition is always single-minded, and your customers are appropriately segmented, RubyDuke has all the tools to help meet your client’s strategic goals.

Our exposure to a breadth of products, materials, and approaches over our years in the healthcare industry, and our charity collaborations outside of healthcare mean we’ve got the chops to know what works. And can come with fresh ideas to craft a strategy that shines.

We’ve supported Pharmaceutical companies (indirectly via our agency clients, of course) in identifying their brand objectives, analysing the competitor landscape, creating plans for multichannel product launches, developing and rolling out the right tactics, and identifying the right measures to make sure we meet key strategic objectives.

Pitchcraft and wizardry

We know it can be impossible to conjure up time in your agency’s schedule for pitching. But if you want to leave your clients feeling enchanted, you can leave the toil and trouble to us.

With more ingredients than a witches’ apothecary, we’ll throw in a handful of creative thinking, a few drops of conceptual essence, and the reliable sturdiness of a cast iron cauldron, our ready-made pitch team can help your new business opportunities soar.

Looking to add some storytelling to your Med Comms work?

Check out this training to help sprinkle some creative magic on your next pitch!
Working through industry examples, we examine how each of Christopher Booker’s Seven Basic Plots can be used to craft compelling narratives that inform, inspire, and drive action.

Storytelling training

Facilitation and training

Worried how to navigate ABPI compliance in an evolving digital space?
RubyDuke can offer agency-focused ABPI training to make sure your beautifully crafted messages are also beautiful in the eyes of your medical reviewer.

Wanting to pin down a more distinctive tone of voice to make your product really stand out from the crowd?
RubyDuke have a tried and trusted workshop to help you do just that. Getting your brand noticed, reflecting your core values, and making sure it will resonate with your target audience.

Want to swot up on publications and get your processes on point?
We’ve got some training for that!

Get access to the publications toolkit: your all-in-one guide to launching your publications journey. Packed with self-led learning and templates to help you deliver consistency and professionalism every time, impressing your clients from the get-go.

Publications toolkit